How to ‘Promote’ AI From Assistant to Advisor in your Business
For most folks, AI starts as a task-doer - writing captions, summarizing emails, automating small bits of work.
And that’s fine…
at first.
But if that’s all you’re using it for, you’re leaving 90% of AI’s potential on the table(t).
The real mindset shift?
Promoting AI from assistant to advisor.
Let’s talk about how shifting AI from a junior-level executor to a strategic co-pilot can fundamentally change how you run your business.
AI as a Task Executor vs AI as a Thought Partner
Most people use AI like an overqualified intern
“Write me an email.”
“Summarize this meeting transcript.”
“Draft 10 social media posts.”
Sure, AI can do those things well.
But it can do so much more.
The next-level approach is using AI to think with you, not just work for you.
Instead of telling it what to do, start by asking it to challenge your thinking.
Example Shift:
❌ Task-Based AI: “Write a YouTube description for this video.”
✅ Strategic AI: “What 3 angles would make this YouTube video more engaging? What keywords should I use to optimize for SEO?”
See the difference?
Instead of just executing a request, AI now plays a role in shaping your strategy.
How to Train AI to Ask the Right Questions
AI’s power isn’t just in the answers - it’s in the questions it asks you back. This is where The Master Prompt concept comes in. Instead of dictating outputs, start prompting AI to help you refine your thinking.
💡 Use this format:
“Ask me questions to help me [insert goal here].”
Examples:
“Ask me questions to help me clarify my Q1 revenue strategy.”
“Ask me questions to help me optimize my time management as a founder looking to move to a 4 day work week.”
“Ask me questions to help me refine my marketing message.”
Once AI presents questions, don’t stop there.
Iterate.
Refine.
Push it deeper.
Treat AI like a strategic coach, not a machine that spits out instant answers.
AI as a Business Strategist: Real-World Use Cases
So what does AI-as-an-advisor look like in action? Here’s how entrepreneurs are using it right now.
✅ Big-Picture Business Strategy: AI helps break down overwhelming business decisions into structured, manageable steps.
Example: “Map out a six-month content strategy based on my past top-performing posts.”
✅ Market Positioning and Branding: AI helps businesses refine their niche, messaging, and competitive edge. Example: “Analyze my current positioning and suggest 3 ways to differentiate in my industry.”
✅ AI-Driven Decision Support: AI helps leaders model different scenarios before making high-stakes decisions. Example: “List the pros and cons of launching a membership vs. a course for my business.”
AI Is your Co-Pilot, not your Replacement
If you’re only using AI for surface-level tasks, you’re stuck at level one. The next stage of AI literacy is leveraging it as a second brain - a strategic tool that helps you think, plan, and make better decisions.
Inside Marketing Power Circle (MPC), we’re using AI to scale businesses at quantum speeds.
🎧 Listen to the latest episode of AI Literacy for Entrepreneurs to dive deeper into AI-powered strategy.
It’s time to stop treating AI like an intern.
Promote it ✅